Customer Spotlight
Electric Supply & Equipment Co.	"SMP puts everyone on the same page, it simplifies our Sales Managers lives and we're able to track and measure goals. " John Russell VP Automation and Solutions
Electric Supply & Equipment Co. [ESE] is a regional industry leader, distributing a wide range of electrical products to over 2,000 customers.  With over 80 employees, and 3 strategically placed branches in the heart of North Carolina ESE has become a premier distributor since it's inception in 1935. Branches - 3  Business System - NxTrend (Infor) Total employees - 80 TMMG Services Used - Sales Management Plus Company Mix - Mostly Industrial distribution
Why did ESE Choose Sales Management Plus ESE was looking for a tool to help grow their business.  Previously they had no way to track sales opportunities, SMP provided that plus gave their salespeople access to important customer and prospect information.

Challenge	Solution	Results
•  Needed to select a sales management tool to grow business and to more effectively market to current customers   •  Sought a better way of expanding into different markets   •  Had used Excel and the contact manager provided with their business system – wanted to get rid of "multiple databases" and provide a central spot for sales to get customer information       •  Selected SMP to help better manage  customer base   •  Single view of sales & customer data for all sales, users, no matter their location   •  Implementation was easy   •  No other computer costs associated with setting up SMP       •  Facilitated strategic sales, for example: allows sales force to track what product customers are buying and match corresponding product they are not buying   •  Freedom from hosting, maintenance, & other IT headaches   •  Eliminated duplication