Launch of New "User Community"
Today marks the Official Launch of the New "SMP User Community". You asked for an avenue
where you can share ideas and ask questions with other SMP users and we
heard you. Our new On-line User Community is just the place to do that.
From within the Community you will have the opportunity to share ideas,
swap stories, ask questions and give answers on using Sales Management
Plus from other SMP users. You will also have a place for you to leave
your suggestions to us on what improvements can be made with SMP and
comment on others suggestions.
We will be monitoring the community as well so our answer to someone
else's question may be just the thing you are looking for.
Also within the community is an industry
calendar so if something important is coming up that pertains to the
electrical community you can log it.
The Community is located at
http://www.salesmanagementplus.com So help us make the "community" a
success - start posting your questions, and giving answers.
Go to
Community
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Director of Product Development Joins TMMG
I want to thank all of
you for your input recently in the SMP User Survey. Due to the
responses we received we have a clear path forward in making Sales
Management Plus even better for you as a sales and marketing tool.
With that in mind I would like to announce a new addition to the
Taylor Market Media Group, Scott English.
Scott comes to us as our
Director of Product Development.
With exceptional
skills in computer programming and loads of new ideas of how to make
Sales Management Plus faster and more intuitive, Scott is currently redesigning the Market Analysis screen
to give you more information and to see it the way you
want. He has also been busy reworking the SMP Email engine so that it
will no longer need to send through Outlook.
We are excited that Scott has joined us
and for the advancements he will bring to TMMG. |
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New Products and Services
Custom Marketing Services
Do you have an upcoming event, like an Open House or
Seminar, that you would like to get promoted to your customer base? TMMG
can do all the work for you. We can create graphically rich e-mail
announcements and send them to a list you create in SMP. We can
personalize it so that the recipient thinks it was written just for him
and send it out, via email, as if it came directly from you.
Call today for a quote for your
next event.
Professional Consulting Services
TMMG Announces expansion of
Professional Services!
Maximize your Sales and Marketing Efforts & Achieve Long-Term Success!
Do you need some additional training, need to track some newly
added Vendor Lines or would you like to launch a multi-month spiff
based on increased sales, joint sales calls and other criteria? We can
do all this and more. We are very excited to be formalizing these
services which have been compiled from SMP User best practices.
Leveraging these services have helped SMP Users get more out of their
SMP Initiatives and now it will be easy for all SMP Users to do the
same.
Please take a moment to review
TMMG's Professional services offering it
will help take your company's sales and marketing efforts to higher
levels.
MarketPro - Monthly e-newsletter service
Can you spare 30 minutes a month to put together an
e-newsletter? Because that is all the time you will need to
keep your customer base up to date on new products and upcoming events.
If you aren't already using MarketPro to promote
your company and services now is the time to start thinking about it.
With a Content Library featuring products for over
100 manufacturers you will never run out of new products to serve up
to your customers. Its as easy as 1,2 3. Just
(1) choose your content from the
library
(2) Write a short paragraph or two of a service or upcoming event.
(3) Notify us that it is done and we take it from there.
Learn more about MarketPro |
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Tips and Tricks |
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Joint Calls
By Douglas Chandler, Contributing Editor
Electrical Wholesaling, Jun 1, 2003
Like an alley-oop pass off a fast break in basketball, joint
calls with manufacturers' reps are a power move in the game of sales.
The personal glory of making sales on your own can be sweet, but you'll
win more games by leveraging the combined talents of the team
More... |
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Understanding Market Analysis Filter Criteria
Selecting filter criteria is how you specify which
customers are included in a
market analysis list
. Once you select filter criteria and
click Run, the
List frameupdates and displays a list of
customers (with sales and profit data) that meet the selected
criteria.
The filtering of market analysis lists is based on
the AND concept—finding all the customers that meet the first
criteria AND meet the second criteria AND meet the third criteria.
For example, a regional manager might need to know which of the
company’s largest customers are assigned to a particular account
manager. To display a list of these customers, the regional manager
should select the account manager AND sales greater than $1,000 as
filter criteria.
You can select only one filter criteria if that
creates the list you need, or you can make selections for almost all
the filter criteria. Generally, the more filter criteria you select,
the smaller your list of customers will be.
The Market Analysis screen has six categories of
filters:
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Don't forget to put your
contacts on Marketing Lists
We all know it has been slow out there so make sure you take advantage
of all opportunities and put your contacts on marketing lists. Your
marketing department might be sending invitations to Open Houses,
Seminars or they may be taking advantage of
MarketPro to send a
monthly newsletter out.
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